Stuff Event
Night Noodle Market
Stuff Events curated the Night Noodle Markets from 2018 to 2020, an outdoor festival where New Zealanders were invited to enjoy live entertainment and explore the array of Asian flavours from top-notch local and international stallholders serving up much more than just noodles.
Originating in Australia 20 years ago, the events were first started in NZ in 2016 and have since become a must attend event in Auckland, Wellington and Christchurch.
With free entry to the outdoor festivals, attendees could enjoy everything from fusion dumplings, fresh-off-the-grill BBQ skewers, delicious eastern desserts and much more.
How Was Stuff Events Involved?
Creative
Creative development of the event including event look and feel, planning live entertainment and developing the overall layout of the multiple stalls and activities.
Promotion
Marketing and promotion of the event including driving awareness across Stuff’s key media channels.
Organisation
Coordination of the markets including selection and management of diverse food stallholders and facilitation of live entertainment.
some key OUTCOMES
Record Attendance Numbers
The events were a huge success and were held in Auckland, Wellington and Christchurch with excellent attendance. Positive attendee feedback highlighted the market's success in promoting cultural diversity through food, increasing overall engagement.
